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About Me

I’m a product leader who thrives at the intersection of strategy, design, and technologyβ€”building products that users love and businesses depend on.

With 9+ years in product leadership, I’ve had the privilege of working across sports-tech, media-tech, and SaaS platforms, helping companies scale from early-stage startups to products serving millions of users. My approach combines deep user empathy with strategic business thinking, always focusing on outcomes that matter.

10+
Years of Experience
20+
Products Launched
2M+
Users Impacted
3
Companies Scaled

My Journey

How I Got Here

My journey into product leadership wasn’t traditional. I started as a UX designer, fascinated by how people interact with digital products. But I quickly realized that great design without strategic direction is just beautiful decoration.

This realization led me to dive deep into product strategy, user research, and business operations. I discovered I loved being at the center of cross-functional teams, translating user needs into technical requirements and business value.

What Drives Me

I’m energized by complex problems that sit at the intersection of user needs and business objectives. There’s something deeply satisfying about finding that sweet spot where user delight meets sustainable growth.

I particularly love working in high-growth environments where the challenges evolve daily, and building systems that can scale with rapid user adoption while maintaining exceptional user experience.

Areas of Expertise

🎯

Product Strategy

Developing product roadmaps that balance user needs, business objectives, and technical constraints. Expert in prioritization frameworks and stakeholder alignment.

RoadmappingOKRsPrioritization
πŸ‘₯

User Experience Design

Creating user-centered experiences through research, design thinking, and iterative testing. Strong background in information architecture and interaction design.

User ResearchPrototypingDesign Systems
πŸ“Š

Data-Driven Decision Making

Using analytics, A/B testing, and user feedback to inform product decisions. Expert in setting up measurement frameworks and interpreting complex data.

AnalyticsA/B TestingKPIs
⚑

Scaling & Growth

Building products and teams that scale efficiently. Experience with growth tactics, platform architecture decisions, and operational excellence.

Growth HackingTeam BuildingOperations

What I Believe In

πŸš€

User-First Thinking

Great products start with deep empathy for users. Every feature should solve a real problem and create genuine value.

🎯

Outcomes Over Output

Success isn’t measured by how many features we ship, but by the impact we create for users and the business.

🀝

Collaborative Leadership

The best products come from diverse teams working together. I believe in empowering others and building consensus around shared goals.

Beyond Work

When I’m not thinking about product strategy, you’ll find me exploring the intersection of technology and human behavior through different lenses.

What Keeps Me Curious

  • πŸ“š Reading about behavioral psychology and decision-making
  • πŸƒβ€β™‚οΈ Running and exploring new trails (currently training for a half-marathon)
  • πŸ“± Experimenting with new apps and analyzing their product decisions
  • 🎨 Learning about design trends and their impact on user behavior
  • 🌱 Mentoring aspiring product managers and UX designers

πŸ’‘ Fun Fact

I once spent three months using only voice interfaces to understand the future of conversational UI. The experience completely changed how I think about accessibility and inclusive design.

πŸ“–

Currently Reading

“Thinking, Fast and Slow” by Daniel Kahneman

🎧

Favorite Podcast

“Masters of Scale” with Reid Hoffman

β˜•

Drink

Cardamon Tea, No Sugar!Β 

Let's Build Something Amazing Together

Whether you’re looking for a product leader, want to discuss a collaboration, or just want to chat about product strategy, I’d love to hear from you.